jeff gordon children's foundation
joint sweepstakes campaign with waffle house
project
type
date
link
web design / strategy
january 2019
www.wafflesforacure.org
Our client, Jeff Gordon Children's Foundation, partnered with Waffle House corporate to run a joint sweepstakes campaign called Waffles For A Cure. Studio Ten26 was tasked with developing a series of pages to capture email addresses of entrants, with heavy emphasis on mobile display.
landing page
Table tents at over 2000 Waffle House locations instruct guests to visit this landing page, which displays the terms of the sweepstakes, background information, and an email collection form to enter.
secondary page
Upon entering their information on the landing page, users are redirected to a secondary page where they can learn more about Jeff Gordon Children's Foundation and their mission to beat childhood cancer, as well as claim their Waffle House coupon.
