website design, video production, & event management
web design / strategy
Columbia Car Meets is a local automotive group that meets once monthly in sunny Columbia, South Carolina. Since its start in 2017, CCM has grown to become one of the largest monthly automotive events in the southeast, despite not having a dedicated website. We were contracted to build a custom website to collect emails, facilitate event announcements, and allow attendees to pre-purchase digital tickets.
In order to ensure that event announcements are distributed as quickly as possible, an announcement bar follows the user across all pages. Merchandise was a primary concern of Columbia Car Meets, starting with t-shirts and stickers.
Standard and VIP event tickets can be purchased directly on the website, and delivered in PDF format via email to be presented at the gate.
A variety of promotional videos have been produced for CCM events. The above example is from their Fall Bash event in the Fall of 2019, and was promoted in the weeks leading up to the event on social media channels and newsletters to drive ticket sales.
Considering that CCM events had been ongoing for 2 years with cash-only payments, change was met with resistance. In order to accelerate the number of attendees that utilized the digital ticket system, a 4x6 flyer was designed to be handed out to members at the gate with a discount on future tickets.